Baker Apartments has been a successful apartment rental business for over 30 years and we were looking to totally redesign our online presence. We needed a website that appealed to both students and families looking for rental apartments in Winona, looked good on mobile devices and was easy to update on a day to day basis.
The Old Website
Catch22 Marketing Redesign
After using a local company for years we decided to use a Minneapolis based web design company Catch22 Marketing. They built us a powerful and easy to use apartment rental website. It’s built on WordPress so its very easy for us to update rental properties as well as change categories and navigation when we need to.
The website is built for mobile and tablet as renters often want to check out info on the move. We can see from our website analytics that mobile and tablet users stay on our site a long time and make inquiries through the site.
Results and Response
After launching the site the response was immediate and very positive. We didn’t measure the old website stats like we do now, but the new site brought in 100 online inquiries in the first 23 days after launch – not including phone calls. The quality pictures and room layouts we added also helped the quality of inquiries improve too, which meant less time answering questions about utilities, pets and basic rental information.
Overall we’ve been very happy with choosing Catch22 Marketing and our new website design. We also like using WordPress and would recommend them to anyone – even if your business isn’t based in in Minneapolis.
